
Consumer Web Sites
As vendors or staff for industry leaders, we’ve managed, executed and launched a wide variety of large-scale Web sites targeted at online consumers.
Project services include:

 Customer identification & evaluation

 Budget creation &
resource management

 Third-party partner development

 Information architecture

 User experience design

 Creative & content development

 Project management

 Technical evaluation & implementation
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Internal Communications
We’re experienced at developing internal Web sites in a variety of platforms and know how to create effective internal communications tools.
Project services include:

 Communications strategy & planning

 Data gathering & analysis

 Organizational evaluation

 Information architecture

 User experience design

 Creative & content development

 Technical evaluation & implementation
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CD-ROM Development
From software development to business strategy to content acquisition, we know how to bring products to market.
Project services include:

 Market assessment

 Strategic
direction

 Third-party partner development

 Budget & team management

 Content licensing & acquisition

 Content production

 Product development
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Advertising & Promotions
Whether the objectives are to increase consumer awareness, build brand image, increase sales, or develop a customer base, we create winning advertising and promotion solutions.
Project services include:

 Creative concepting

 Promotional planning

 Next generation online ads

 Basic banner ads

 Online advertising listings

 Online Flash demos
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Creative Development
We balance strategy with creativity to develop innovative visual concepts for online and offline projects.
Creative services include:

 Web site definition & design

 Visual identity development

 Brand strategy & design

 Marketing collateral

 Advertising creative

 Newsletter design

 Book design
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Content Development
We are highly skilled at developing a strategy, setting the tone, and delivering compelling content that engages your target audience.
Editorial services include:

 Consumer Web sites

 Internal communications

 Marketing collateral

 Advertorials

 Magazine features

 Newspaper articles

 Newsletters

 Books
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Business Strategy
From start-ups to established corporations we have a track record of helping companies evaluate opportunities and build winning strategies to reach their full market potential.
Business services include:

 Market & new business assessment

 Partner evaluation & development

 Business identity creation

 Product evaluation & development

 Customer opportunity identification

 Competitive analysis

 Content acquisition & partnerships
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Brand Strategy
We specialize in branding -- starting with
assessment of your current brand or market
position. We
poll your audience in
order to
drive relevant
positioning and kick-off the
branding and naming
process.
Brand strategy services include:

 Brand
evaluation & assessment

 Market
research, customer surveys

 Competitive analysis

 Brand identity creation
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Word-of-mouth & non-traditional marketing
Often the best way to reach customers is to bypass
traditional marketing and get people talking. We were responsible for
identifying, structuring, and negotiating content relationships with industry
leaders in arts, science, technology, sports and media for Starbucks “Cups”
program, a marketing campaign with a word-of-mouth approach.
Word-of-mouth advertising services include:

 Media
outreach

Content identification & sourcing

 Creative
strategy

 Campaign
launch planning & implementation
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